Jboi inc = the Journey and Beauty Of Imagination! October 29 2012

The most common question I have been receiving is what does Jboi inc stand for? The acronym Jboi stands for Journey and Beauty Of Imagination.

The journey is finding a way to inspire children to use their creativity and curiosity to change the world around them. The beauty of imagination is that with imagination and kindness, anything is possible.

My beautifully analytical husband also likes to frequently remind me that the letter J is also the symbol for Joule, the unit of work or energy in the International System of Units. So the letter J symbolizes the journey, work, & energy of our company. So there you have it! 

Jboi inc = the Journey and Beauty of Imagination! 

xoxo Somere